Marketing Analyst

Key Responsibilities

• Execute test and learn emails that will integrate new digital touch points to inspire and enable high levels of spending for new customers. Work with customer marketing capabilities team and email deployment team to ensure end to end flawless execution.
• Manage creative and compliance review and approval processes with internal American Express stakeholders and systems.

Reporting

Analyze email data to assess channel performance and compile customer insights to be leveraged to enhance the early engagement strategy.

• Conduct external competitive research and benchmarking that will drive the ideation and support of new transformation initiatives.
• Additional projects and responsibilities, as needed.

Required Skills/Qualifications

• 1-3 years of relevant work experience
• Bachelor degree required, business or marketing preferred
• Superior attention to detail to ensure end to end flawless execution. Meridian/Nexus expert a plus.
• Very organized with proven ability to independently manage multiple projects in a fast-paced environment
• Exceptional analytical skills with the ability to derive insights and identify opportunities from large quantities of complex data. Proficient in Excel and Omniture.
• Strong verbal and written communication skills
• Very focused on the customer and client; excited and passionate about creating great experiences.

Role is in OPEN, Email Customer Engagement

• Strong Analytical skills
• Resourceful
• Ability to think broadly and strategically
• Strong attention to detail
• Candidate must have strong communications skills. They will work with a number of internal departments including legal and compliance.
• Ideal candidate will have long term career aspirations in Marketing

To know more on this position or to schedule an interview, please contact;

Vishwas Jaggi

973-475-7482