Salesforce Consultant

Title

Salesforce Consultant

Work site

Toronto - Hybrid

Duration

Contract

About the Role

We are looking for a Senior Salesforce Consultant to provide domain, technical and architectural depth on a capability assessment for a large enterprise client. You will evaluate how the Salesforce platform is used across customer engagement, service, commerce and data functions. You will test the value it delivers, how well it fits the business, and where cost and risk sit.

What You Will Do

Business Capability & Operating Model Assessment

• Map Salesforce products to the business capabilities they support across customer communications, personalization, service, commerce, analytics and integration
• Assess the maturity and effectiveness of each capability, and identify overlaps, gaps and underused functionality
• Evaluate capability ownership, roles, governance and how platform functions align to the operating model
• Assess team skills, capacity and enablement needs across business and technology groups

Architecture & Platform Assessment

• Assess current-state architecture across Marketing Cloud, Data Cloud, Service Cloud, B2B Commerce, analytics tools and integration middleware
• Evaluate org and data model design, capacity and scalability, multilingual support, and reporting limitations
• Identify technical debt and legacy constraints, and recommend migration and modernization paths
• Document current-state architecture, data flows and integration patterns

Licensing, Consumption & Cost

• Analyze licensing and consumption-based pricing models, and compare consumption against allocation
• Identify cost drivers, optimization opportunities and governance gaps
• Recommend cost visibility and FinOps controls

Value & Measurement

• Review how business value and attribution are measured, and test the evidence behind reported outcomes
• Assess measurement and analytics approaches, including cross-channel reporting and dashboards
• Separate platform-driven outcomes from outcomes that are contested or poorly evidenced

Service & Operations

• Review case management design, queue structures, SLAs and reporting
• Assess support workflows across channels and user groups

Integration & Data

• Review integration patterns and data flows across Salesforce and the surrounding enterprise stack
• Assess identity, consent and data-sharing patterns with the data platform and customer data layers

Vendor Partnership & Roadmap

• Evaluate the vendor partnership model, including roadmap alignment, enablement and advisory support
• Contribute to target-state recommendations and a prioritized roadmap
• Support stakeholder interviews and synthesize findings into clear, evidence-based deliverables

What You Bring

Required Experience

• 10+ years in Salesforce consulting and technical space, with 3+ years in large enterprise environments
• Deep, hands-on expertise in Marketing Cloud and Data Cloud
• Working knowledge of Service Cloud and Commerce, including legacy and modern architectures
• Proven experience conducting Salesforce architecture reviews, technical debt assessments or licensing optimization
• Experience assessing business capabilities and operating models for enterprise platforms
• Strong understanding of Salesforce consumption-based licensing (credits, contacts, API and data volumes)
• Experience integrating Salesforce with cloud data warehouse environments
• Relevant certifications (e.g. Application or Technical Architect, Marketing Cloud Consultant, Data Cloud Consultant, Service Cloud Consultant)

Technical Skills

Salesforce

Marketing Cloud, Data Cloud, Service Cloud, B2B Commerce, Marketing Cloud Intelligence

Data

Snowflake or Databricks integration patterns, data modelling

Analytics

Tableau, Power BI, attribution and measurement approaches

Governance

Licensing and consumption analysis, FinOps practices, consent and PII handling

Nice to Have

• Experience with personalization, retail media, loyalty or personalization use cases
• Familiarity with Snowflake, Databricks, identity and consent platforms, and other marketing technology
• Experience with Tableau and Marketing Cloud Intelligence
• Experience with multilingual deployments
• FinOps or cloud cost governance experience
• Retail consumer sector background

How You Work

• You are a strong communicator who can turn technical findings into executive-level insight and into precise detail for platform teams.
• You are comfortable in ambiguous, interview-led discovery and can build a defensible view from partial or dated evidence.
• You are objective and evidence-driven. You work well alongside a multi-disciplinary consulting team on tight timelines.