Senior Salesforce Marketing Cloud Audience Developer

Job Title

Senior Salesforce Marketing Cloud Audience Developer **Onsite Dallas, TX**

No.

of Positions

1

Job Requirements

SFMC audience build services supporting Set Top Box campaigns and related MyFree and genre-

specific campaigns, including but not limited to

• Audience Development & Execution

o Build audience segments in Salesforce Marketing Cloud for MyFree and Genre campaigns as well as campaigns to existing Premium Video customers.

o Develop and implement SQL-based selection logic.

o Perform quality control and peer reviews.

o Meet with business stakeholders to review audience requirements, provide input

on audience build approach and support troubleshooting efforts.

• Campaign Management & Documentation

o Gather and translate campaign requirements into audience selection strategies.

o Maintain documentation and tracking of campaign workflows.

• Technical Implementation & Data Management

Monthly milestones (per resource)

• Build, test, and deliver 6-8 marketable audiences spanning email, direct mail, outbound

telemarketing, set-top-box and other owned DIRECTV channels.

• Code review 6-8 audiences per month built by other developers, providing

recommended revisions as needed to meet standard audience practices and

compliance.

• Achieve 98% or higher on-time delivery of audiences and peer reviews as measured in Jira 125%

Questions

#2 – Where are you based (City, State, ZIP)?

#3 – When are you available to start?

#4 – What is your vendor pay / all inclusive (No Expenses paid) rate?

#5 – What is the rate you will be paying your consultant?

#6 – Will you be providing this consultant health benefits?

#7 – What is the consultant Birth Month / Birth Day (Not year) (MM/DD)?

#8 – How many years of experience do you have with the following:

• Overall Salesforce Technology:
• Salesforce Marketing Cloud:
• SFMC audience build services supporting Set Top Box campaigns and related MyFree and genre-specific campaigns:
• Audience Development & Execution:
• Build audience segments in Salesforce Marketing Cloud for MyFree and Genre campaigns as well as campaigns to existing Premium Video customers:
• Develop and implement SQL-based selection logic:
• Perform quality control and peer reviews:
• Campaign Management & Documentation:
• Tracking of campaign workflows:
• Technical Implementation & Data Management:

#9 – Any certifications?

#10 - LinkedIn profile?

#11 – Have you worked with IBM before as an employee or subcontractor?

#12 – Are you available to work onsite?

#LI-DNI